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Speaker Series,TriplePoint Company News & Commentary

By Ben Karl Anastasia Goodstein of Ypulse.com – Emerging Trends in Online Marketing to Teens and Tweens

For the fourth installment of the TriplePoint speaker series, Anastasia Goodstein, Founder and Editor in Chief of Ypulse.com, joins us to discuss the challenges and current trends in online marketing to teens and tweens. Anastasia is an award-winning blogger and often-quoted expert on American tweens, teens and early twentysomethings, and has worked in media for the past 15 years, helping launch youth oriented web and television properties for brands like Oxygen, AOL and Current TV. Anastasia is organizing the 2009 Youth Media Marketing Mashup coming up on June 1 – 2, where today’s top brand, corporate and social marketers, media professionals, educators and non-profit organizations gather to share and learn best practices, research and latest strategies on marketing to youth with technology. For more information, visit: http://mashup.ypulse.com/.

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TriplePoint is the leading agency serving the interactive entertainment and digital lifestyle industries. We have offices in San Francisco, New York and Los Angeles, and collaborate with partner agencies around the world to provide international service. Founded in 2002 as Kohnke Communications by Erica Kohnke Kain, the agency has grown to be the market leader in public relations, marketing, business development, and product consulting within the games and digital media market. TriplePoint is the partner for those committed to success within the growing interactive entertainment and connected lifestyle segments. Learn more about TriplePoint >

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